MediaOmario11

 1) industry - ownerships and control 2) Marketing - Marvel Cinematic Universe 3) Black Widow 4) I, Daniel Blake

  1) What year was the advert produced? This advert was produced back in the 1955 2) How were women represented in most adverts in the 1950s? Add as much detail to this answer as you can as these are the social, cultural and historical contexts we will need to write about in the exam. In most adverts back in the 1950 there would be a white woman in nice make-up cleaning the house (housewife), serving the husband or looking after the kids this is because back then it was normalized for the housewife to be serving the husband as if she was a maid. 3) How does the heading message ('OMO makes whites bright') and the style of the text promote the product? The text type is so it looks more eye-catching also the image is targeting a female audience 4) Analyse the mise-en-scene in the advert (CLAMPS): how is costume, make-up and placement of the model used to suggest women's role in society? Props: clothing reinforces domestic duties       Costume: Her clothing is brigh...

  1) Find  three  adverts featuring women that are from the 1950s or 1960s.  Save the images to your Media folder as jpegs and then import them into your blog post.  Hint:  You may wish to look at car, perfume or cleaning products but can use any product you wish. 2) Find  three  adverts featuring women that are from post-2000.  Save the images to your Media folder as jpegs and then import them into your blog post. 3) What stereotypes of women can you find in the 1950s and 1960s adverts? Give specific examples.  most of them are working housewives catering to there husbands  4) What stereotypes of women can you find in the post-2000s adverts? Give specific examples. post-2000 advertising often shows a woman's role as passive, dependent, and focused mostly on appearance 5) How do your chosen adverts suggest representations of gender have changed over the last 60 years?  Now you have a higher chance of seeing a coloured person on...

  1) What  key conventions  of print adverts can you find and what are the  connotations  or deeper meanings of each convention?  For each convention, write about how it communicates meaning to the audience. See the Maltesers advert above for an example of how to do this. Picture- there is a picture of a rainbow made of skittles possibly connoting that these skittles can make you happy knowing that rainbows are associated with happiness and positivity  Logo- the logo is the brand name with a rainbow surrounding it. Also it is in the centre so possible the audience can remember the name Background- is a bright eye-catching rainbow  most likely to catch the attention of young viewer 2) What is the USP (unique selling point) for Skittles and how do you know? Does the advert use any of persuasive techniques listed above? The bright colours of this sweet is unique because not a lot of sweet companies use so many bright colours Part 2: Advert Research 1...

  1) What is independent cinema and how is it different to Hollywood blockbusters? Independent films have much smaller budgets, and are often supported financially by public service broadcasters 2) What is I, Daniel Blake about? The main character, Daniel Blake, who has worked as a joiner most of his life in the North East of England needs help from the State for the first time ever following an illness.  3) Who directed I, Daniel Blake and why is this important? Ken Loach- he directs social realism I, Daniel Blake etc  4) How was I, Daniel Blake promoted to an audience? List at least  three  different methods used by the film's marketing campaign and  how  they targeted their audience.  BBC Question Time to talk, Organise free (or ‘pay what you can’) screenings and talks in community centres, Film was premiered not in London, but Newcastle (where the film is set) to gain local support.  5) What unusual or creative marketing methods...